“The biggest mistake was just not shutting down at that point.” As ‘Frampton Comes Alive!’ turns 50, Peter Frampton tells how its success nearly killed his solo career before it started
The guitarist has announced he’ll release his next album on April 10, 50 years after ‘Alive!’ went to number one
“I felt like I had lost before I started the next part of my career,” Peter Frampton says of the blowout success of his 1976 album, Frampton Comes Alive! “Before there was nothing to compete with. Now, I felt, ‘I’m competing with Peter Frampton.’”
In a new interview with Billboard, the guitar icon reflects on his smash live album, which turns 50 this year. The two-album set was recorded during the 1975 tour for his fourth solo album, Frampton. At the time, he was still struggling for success following his time with English hard rockers Humble Pie.
Frampton Comes Alive! proved to be a breakthrough beyond his wildest dreams. It became an instant staple of FM radio, selling millions of copies, while the iconic cover photo of Frampton — caught live onstage playing his “Phenix” Gibson Les Paul Custom — graced the walls of many fans’ bedrooms, making the guitarist a teen icon some 10 years into his career.
As Frampton tells Billboard, he had a clear sense of the record’s potential from the start. Shortly after the tour ended, he and his bandmates Bob Mayo, keyboards, and Stanley Sheldon, bass, gathered in New York City’s Electric Lady Studio to hear the recordings. (Kiss were there as well to work on their 1976 live album, Alive!, and used some of Frampton’s gear while sweetening their tracks.)
As the engineer rolled the tape, Frampton was blown away by what he heard.
“Me, Bob Mayo and Stanley just sort of got knocked backwards as soon as it came on, because the energy that came from the tape just leapt out of the speakers,” he says. “I started laughing. I just said, ‘Oh my God, we’re good!’”
Record stations and fans agreed. Released on January 15, 1976, Frampton Comes Alive! produced three hit singles: “Baby I Love Your Way,” “Show Me the Way” and “Do You Feel Like We Do,” the latter two featuring the distinctive sound of Frampton playing his electric guitar through a Talk Box.
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Together, the trio of singles helped catapult Frampton Comes Alive! to the top of the charts by early April. It stayed there for 10 nonconsecutive weeks and became the best-selling album of 1976. It went on to sell more than eight million copies in the decades that followed, demonstrating its enduring power with new generations of fans.
To help promote the record, Frampton undertook yet another tour. Frampton Comes Alive! was still in the Top 10 as that road stint wound down. By the last two shows, he was spent.
He was also worried about how he would follow up such a remarkable run of success.
“Everyone was saying, ‘Oh man, this is so good. You must feel so great,’” he recalls. “Yeah I do, but I’ve got tomorrow to deal with. Hell, I’ve got to do a studio record to follow this up. And in my mind I’m not proven in the studio, like I am now. I’m stamped ‘The Live Guy.’”
Just weeks off the road, he returned to the studio to force out another record, I’m in You, which was released on June 3, 1977. But keeping up with the whirlwind pace of his success was proving difficult, and Frampton knew it.
“That was probably the least favorite period of my life,” he says. “The pressure was so great. There was absolutely no need to do I’m in You then and there. The biggest mistake was just not shutting down at that point.”
I’m in You was by no means a failure. It went Platinum and became at the time of its release his most successful record. Its title track was likewise his best-performing single, reaching number two.
But in the long run, I’m in You failed to generate the excitement of Frampton Comes Alive.
For that matter, rock had changed in the year since Alive’s release. The rise of punk and edgier rock acts like Elvis Costello, Talking Heads and Television heralded a new era that made I’m in You sound dated. Likewise, its cover, showing Frampton posing pin-up style, with his chest exposed, felt like little more than a strained appeal to build upon his teen idol image.
Speaking this past September at The Art of Music, a live performance and discussion event held at New York CIty’s Met Museum, Frampton told host Warren Haynes it was then that he knew he had to stop and reassess his career’s direction.
“After the I’m in You record came out — which I didn’t want to make, let alone release — I realized that it was time to take stock, and a lot of things happened there,” he said. “Money was going astray by the hundreds of thousands. And so I needed to sort all that out. And that’s when I sort of stopped working and basically just started writing on my own and getting ready for something that was to come.”
Today, Frampton is looking forward to the upcoming release of his new studio album, Carry the Light, which he wrote with his son, Julian. The record comes out April 10, 2026, exactly 50 years after Frampton Comes Alive! hit number one on the Billboard 200.
Fifty years on, he’s realistic about why he’s doing it and how it’s likely to perform.
“I have no expectations of it doing anything,” he tells radio station WIVB. “But Julian and I love it, so that’s all that matters.
“I enjoy the creative process more now than I ever did,” he added. “I don’t have to do anything, which is so great.
“I should’ve thought about that back then. But the pressure was on.”
Christopher Scapelliti is editor-in-chief of GuitarPlayer.com and the former editor of Guitar Player, the world’s longest-running guitar magazine, founded in 1967. In his extensive career, he has authored in-depth interviews with such guitarists as Pete Townshend, Slash, Billy Corgan, Jack White, Elvis Costello and Todd Rundgren, and audio professionals including Beatles engineers Geoff Emerick and Ken Scott. He is the co-author of Guitar Aficionado: The Collections: The Most Famous, Rare, and Valuable Guitars in the World, a founding editor of Guitar Aficionado magazine, and a former editor with Guitar World, Guitar for the Practicing Musician and Maximum Guitar. Apart from guitars, he maintains a collection of more than 30 vintage analog synthesizers.