Sweetwater hits Black Friday gold with the biggest savings we’ve seen so far – up to 75% off guitar gear

A Mesa/Boogie amplifier on a gold background
(Image credit: Future)

We’re firmly in the grasp of Black Friday guitar deals season now with Cyber Weekend fast approaching, and Sweetwater is jumping in early with ludicrous savings of up to 75% off guitar gear. Whatever you’re in the market for this year, there are tons of electric guitars, pedals, and some properly good tube amps and combo deals too.

Pretty much all of the big names are represented in the sale, with offerings from Fender, Gibson, Taylor, PRS, and loads more great guitar brands as well as money off JHS and UAFX pedals, and some huge discounts on Mesa/Boogie and Marshall. Sweetwater’s sale has an end date of November 26, and we’re expecting to see Cyber Monday guitar deals start appearing immediately once it’s ended. 

Sweetwater Black Friday sale: Up to 75% off

Sweetwater Black Friday sale: Up to 75% off
With one of the biggest discounts we’ve seen so far at any music retailer, the Sweetwater Black Friday sale has some incredible deals this Cyber Weekend. No matter what you’re in the market for, the selection of products is huge whether you want to add to your guitar collection or just stock up on strings for the new year.

We’ve already had an in-depth look through the sale and come across some tantalizing offers including up to 25% off Mesa/Boogie amplifiers. One of the big hitters in the guitar amp game, Mesa/Boogie amps are renowned for their hugely saturated sounds that retain clarity at any volume. They’re highly sought-after tube amps and it’s quite unusual to see them this heavily discounted, so well worth taking the plunge if you want to upgrade your tone.

There are some great pedal deals included in the sale too, with a massive 25% off all JHS pedals, including both the JHS PackRat which gives you 9 different flavors of RAT pedal, and the JHS Bonsai which contains 9 different Tube Screamer clones. If you like your effects a little more esoteric, then you can get 20% off Catalinbread effects and accessories, and 20% off EarthQuaker Devices too.

Finally, we saw there’s a massive $600 off the Guild Starfire IV. We love this guitar’s retro styling and characterful tone, which isn’t quite PAF or mini-humbucker, but sits somewhere in between the two. Handline everything from '60s rock right through to the harder sounds of the ‘70s, it’s a great guitar for vintage tones but more versatile than you’d think considering the spec and look of the guitar. 

Shop all the latest Black Friday deals

Matt McCracken
Junior Deals Writer

I’m a Junior Deals Writer at Guitar Player. I regularly test and review music gear with a focus on guitars, amps, and pedals, as well as being responsible for over 60 buying guides, and helping musicians find the best deals on gear. I worked in music retail for 5 years at Dawsons Music and Northwest Guitars, and have written for various music sites including Guitar World, MusicRadar, Guitar.com, Ultimate Guitar, and Thomann’s t.blog.

I’m a regularly gigging guitarist with over 20 years of experience playing live and producing bands covering everything from jazz to djent. When I’m not buying new plugins for my studio or guitar pedals for my pedalboard, you’ll find me making a racket with Northern noise hounds JACKALS.