Since launching in 2016, Fender’s American Professional Series has made quite the mark on the mid-to-high-priced electric guitar market - but it seems the line is in for a revamp.
A recent thread on the Fender Reddit page begins, “Hey guys, so I just heard from a local music store that they are no longer going to be receiving the American Professional Series instruments due to them being discontinued though I can’t find anything online about this. Has anyone heard anything like this?”
While Reddit is often the internet’s go-to for hearsay and speculation, it would seem there’s something to be gleaned from the post. Upon further investigation, we found that Fender’s website is only offering the series’ Stratocaster in one finish (Candy Apple Red), and the Telecaster in two.
As further evidence, Gearnews.com contacted the guitar giant about the matter, receiving a reply stating, “some American Professional lines are currently being phased out” and guitarists can “expect future product launches.”
Back in 2019, Fender’s CEO Andy Mooney told Reverb that the company “cut our life cycle for products to four years as opposed to seven.” As the series was first unveiled four years ago, we might be in for some new guitars very soon.
Fender has already unveiled tons of new products this month, so a revamp of the American Professional Series isn’t totally out of the question for this year, is it? Either way, we’ll keep you posted.
Get The Pick Newsletter
All the latest guitar news, interviews, lessons, reviews, deals and more, direct to your inbox!
Sam was Staff Writer at GuitarWorld.com from 2019 to 2023, and also created content for Total Guitar, Guitarist and Guitar Player. He has well over 15 years of guitar playing under his belt, as well as a degree in Music Technology (Mixing and Mastering). He's a metalhead through and through, but has a thorough appreciation for all genres of music. In his spare time, Sam creates point-of-view guitar lesson videos on YouTube under the name Sightline Guitar.
“I Love Guitar Players, and I’ve Been Lucky Enough to Work With so Many Great Ones”: Alice Cooper Talks Guitarists and His “Revolving-Door Policy”
“I Write Very Emotional Music, and Most of the Time It’s Pretty Angry”: Nita Strauss Drops Her Unapologetically Shred Sophomore Album, ‘The Call of the Void’