Brilliantly boozy in the "Bloodstream" video, Good Fellas made man Ray Liotta portrays the downward spiral of rockstar fame with his trademark intensity. And yes, that's a horse in the living room.
The video was released today for the YouTube Music Awards. Ed Sheeran co-wrote the song with Rudimental, Johnny McDaid and Gary Lightbody of Snow Patrol. He will release it as the fourth single on his new X album.
Get a short behind-the-scenes look at the making of "Bloodstream":
The 2015 YouTube Music Awards is a streaming event that goes live on March 23. You can watch it at anytime from anywhere. The last YTMA ceremony was held in a NYC warehouse at Pier 36 in 2013 and was produced by music director Spike Jonze. Hosts Jason Schwartzman and Reggie Watts were not allowed to rehearse, and the reportedly "weird" event featured performances by Lady Gaga, Eminem, Arcade Fire, Earl Sweatshirt and others.
There were 50 winners selected this year to receive an award based on the number of views and engagement over the last six months. Nine videos that have garnered over a million hits, including Ed Sheeran's videos, will be showcased.