The retailer’s activities around the November 2 release of Twentieth Century Fox’s Bohemian Rhapsody include a sweepstakes and exclusive deals on the brands/gear featured in the movie
Westlake Village, CA – Guitar Center, the world’s largest musical instrument retailer, is gearing up to celebrate the release of the foot-stomping celebration of Queen, their music and their lead singer Freddie Mercury in the new movie, Bohemian Rhapsody (set for release in the U.S. on November 2, 2018) with a number of exclusive activities.
First, in partnership with Twentieth Century Fox, Guitar Center is holding a sweepstakes, beginning now and running through October 10, where one lucky winner (U.S. resident) and guest will be selected to travel to New York City for a red carpet screening of the movie along with other prizes. Flight, hotel, and meals are included. Other prizes include a Vox AC30 signed by Brian May, a Bohemian Rhapsody engraved Shure 565SD microphone (a favorite model of Freddie Mercury), a Queen Vinyl album collection set, and the Bohemian Rhapsody film soundtrack on CD. The winner will be selected by October 15. Complete contest rules can be found at https://www.guitarcenter.com/Bohemian-Rhapsody.gc.
Second, Guitar Center is partnering with leading manufacturers to help musicians “find the sound of Queen” with gear from the brands featured in the movie, including Ampeg, Fender, Gibson, Ludwig, Marshall, Ovation, Vox and Zildjian. These items, available for purchase through all GC channels, will be featured in Guitar Center stores and across GC’s online and social media sites.
“Queen is among the most iconic bands in music, and we are pleased to contribute to the flurry of activity around this historic biopic,” stated Jeannine D’Addario, Guitar Center Senior Vice President and Chief Marketing Officer. “We look forward to the contest, the movie, and all the other ways that Queen will stay in our hearts throughout the end of 2018 and beyond.”