Guitar World and Vook announced a new partnership for Vook to provide its eBook creation, distribution, marketing, and merchandizing services to Guitar World. The series launches today with its first title Guitar World Lessons: Beginner Guitar: 20 Essential Rhythm Guitar Styles, a video-enhanced eBook that teaches fundamental guitar techniques, available for $5.99 through Amazon, Barnes & Noble, the iBookstore, Sony, Samsung, and Vook’s online store. Additionally, Vook is making a non-video-enhanced version available on Kobo and Google.
“Guitar World Lessons are a blend of written instruction, tablature, and video that come together perfectly in an e-book format. We think this is a great new way for people of all skill levels to learn to play guitar,” says Bill Amstutz, VP, Publishing Director, Music, of NewBay Media. “The Vook platform allows us to easily present and distribute our multimedia content on all e-book devices.”
“The opportunity to teach readers new techniques through videos integrated into instructional text is a perfect fit for the enhanced-eBook concept that Vook pioneered,” says Matthew Cavnar, Vook’s VP of Business Development. “We’re looking forward to delivering many more high-quality eBooks for Guitar World to the major marketplaces.”