MJS Music Publications Announces New Sales and Product Developments

MJS Music Publications has launched a guitar manufacturer’s sales incentive program, according to Mark Sternal, Author and President of the lesson book publishing company. The new program will conjoin participating instrument makers with domestic and internationally based guitar students, professional musicians and teachers who are MJS customers, as well as retailers. The company’s best sellers, among seven titles are “GUITAR: Total Scales Techniques and Applications” and its equally successful brother publication, “BASS GUITAR….”
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Book, CD and DVD cover, plus global tour and trade show sponsorships are available to capitalize on the rising popularity of the books. They are distributed through Baker & Taylor, Book Clearing House which supplies Ingram Books, Canadian Print Music Distribution and its sister U.S. company, World Music 4ALL.

A growing volume of unsolicited reviews has been received from worldwide customers. Already hailed as “The Guitar Teacher of the New Generation,” Sternal is applauded for creating lesson books that deliver beginner, intermediate, advanced and professional guitar instruction with a rare simplicity and attention to detail that enables customers to take flight on their fretboard in record time. “Since our customers seem to be making exceptional progress in mastering the guitars they own, we’d like to affiliate with guitar makers who want to sell more products to this enthused group of consumers,” Sternal explained. “We’re starting to hear from the retail industry that a boost in other music product sales has been attributed to MJS Publications customers.”

Industry reviews from Barry Rudolph, Music Connection Magazine, Chris Arnold of Guitar Digest Magazine, Guitar Player, Guitar One, and other publications can be found on the company’s website at www.mjspublications.com, along with customer survey results and voluntary customer feedback. New and existing customers can download the latest additions to “BASS GUITAR: Total Scales Techniques and Applications” free of charge. D. Wagener, Assistant Editor of Teaching Music Magazine calls Sternal’s book for bass guitar players “a complete resource for bassists.”