In the wake of a highly successful NAMM 2010 showing, BEHRINGER has decided to provide an experimental new Virtual Booth beginning March 24 at www.behringer.com. The virtual exhibit is set to launch in late March following a massive Partner event in China with 100 Distributors, Dealers and press in late February.
Chairman Uli Behringer said, “This online feature is a simple, high-tech solution that will allow visitors to view all of our new products, and gain valuable information on the brands without ever leaving the comfort of their living room.”
Behringer continued, “Attending multiple trade shows can be costly and time consuming for our dealers. We believe this is an innovative alternative that just makes perfect sense. We also encourage customers to follow us on Twitter and Facebook, and to check out the new product demos on YouTube.”
The Virtual Booth will give dealers and end users alike the opportunity to experience the exploratory atmosphere of a trade show, complete with multimedia demonstrations of the latest BEHRINGER products.
As the busy winter trade show season continues, BEHRINGER is preparing for the Palm trade show in China. The brand's physical presence at the upcoming Musikmesse and ProLight+Sound 2010 will occupy a portion of the Trius booth.
Behringer said, "As our new BOD partner, we are excited to have Trius represent us at this year's Musikmesse and PL+S."
BEHRINGER is a world-leading brand of professional audio equipment. The Company was founded in 1989 and revolutionized the industry by offering previously high-priced professional equipment at consumer pricing, defining a new “Prosumer,” or home recording market. BEHRINGER offers a comprehensive product range including loudspeakers, amplifiers, mixers, powered mixers, computer-based recording and DJ products, microphones, headphones, wireless systems, musical instruments and professional lighting systems.