Sweetwater Enhances Customers' Online Experience

April 26, 2012
Sweetwater, the third largest music instrument and pro audio retailer in the U.S., has added a third innovative search/browse function to its website www.Sweetwater.com. “Case Finder” now joins “Cable Finder” and “Guitar Gallery,” offering customers beautifully designed, cutting-edge web interfaces, making it easy to find the right case, cable, or guitar.

Sweetwater's innovative, proprietary Case Finder and Cable Finder website features further enhance the Sweetwater customer’s online experience.
Case Finder helps musicians and engineers find the perfect case for their equipment, providing multiple ways to search. Tell Case Finder what product you need a case for, and you'll find every compatible option. Or, tell Case Finder exactly what kind of case you need, and you'll find only the products that meet your requirements. You can even search by case dimensions.
In three easy steps, Cable Finder helps musicians pick the right cable from thousands of potential products. Just tell Cable Finder what type of connections you need, and the appropriate length, and search results will provide only the cables that meet your needs.
Sweetwater's Guitar Gallery, the first of its kind in the industry, brings the guitar showroom experience to the web. Sweetwater photographs hundreds of guitars every week before they are inspected and put into inventory, allowing customers to browse in-stock guitars through high-definition photos of each individual guitar and case. Guitar Gallery even allows customers to purchase a specific guitar by serial number.
About Sweetwater Sound
Sweetwater began business 33 years ago in Fort Wayne, Indiana, and is the country’s most respected dealer in high-technology equipment for musicians, recording studios, and broadcasters — from microphones and digital recording systems to electric guitars to electronic keyboards and electronic drums. Sweetwater customers range from beginners to rock stars. The company’s equipment can be found in Los Angeles, New York, and Nashville recording studios, TV and radio stations all across the country, as well as in tens of thousands of home recording studios nationwide. Sweetwater is built on a commitment to the highest level of customer service in the music technology industry. For further information visit www.sweetwater.com.
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