September 7, 2010

0.0000.awhostrapsWith the success of the Beatles, Woodstock and Alchemy Gothic licensed straps and pick designs, Planet Waves is proud to announce the exciting launch of licensed straps featuring the iconic artwork of The Who. 

Available designs include:

The Who – Bullseye:  This black, leather strap features the iconic bullseye that commonly represents the band.  The Who’s logo adorns the strap near the end-pin hole.

The Who – British Flag: A black, leather strap with a vibrant British Flag printed along the front.  The Who’s logo adorns the strap at near the end-pin hole.

“A guitar strap is an easy way for a musician to show their support for their favorite band.  Like a t-shirt, it’s a way to show your colors and support the music you love,” says Brian Vance, Planet Waves Sr. Product Manager. “We’re happy to be working with The Who to offer straps displaying some amazing and iconic artwork.”

Planet Waves new licensed straps retail for $54.99, and are now available.

The Who was formed by Roger Daltrey in 1963. The lineup established itself with Daltrey on lead vocals, Keith Moon on drums, John Entwistle on bass and Pete Townshend on lead guitar. Townshend, honoring his art student credentials, wrote (and still writes) music famous for having an ‘edge’, complemented by the wildly creative performance techniques of each member of the band.

For more information on Planet Waves products, please visit

For more information on the The Who, please visit

Keep up-to-date on the latest news
Get our Free Newsletter Here!


comments powered by Disqus


Reader Poll

What’s the one pedal you can’t live without?

See results without voting »