But now Web 2.0 is here, and all is forgiven. Consumers are consuming, business is delivering, and the future looks bright. And all is forgotten, as well. This is the aspect of Web 2.0 that makes me giggle, because many of the ideas and plans developed during Web 1.0 are often recast as “new” strategies. Haven’t we all read news stories of some genius advocating a brilliant Web 2.0 enhancement that sounds very familiar to something that first appeared in the early 2000s? Rename it, rework it, and claim it.
I laugh about this stuff, but I can’t really bag on someone for slapping fresh paint over an old, rusted concept. I’m a musician, and I steal or evolve riffs from other musicians all the time. Mining from the past is the currency of pop music. Some players are honest about this activity, and others are not, and it doesn’t matter in any case. If audiences only supported truly original talent, legions of really famous musicians would be bagging your purchases at Wal-Mart.
So—getting back to the main point—I’ve decided that Web 2.0 is about resurrection. The ideas of years back are surfacing again, and marketing cats can call it “Web 2.0” or “The New Age of Media” or “Harlequin Snagglepuss,” but it’s simply about good ideas returning to constituencies that are now ready to exploit or embrace an online business proposition.
In MPN’s case, we planned “private” interactive Webcast lessons with music stars years ago. Development and commerce glitches—and tons of other detris—tanked the proposal before it could become action. Today, we “have the technology” so to speak (sorry, Steve Austin and Jaime Sommers), and those star Webcasts are now a reality. GP launched its first one with Larry Carlton on November 26, 2007 (see the story in the March 2008 GP), and Bass Player (Vince Wooten), Keyboard (Jeff Lorber), and EQ (Craig Anderton) also debuted excellent Web seminars. All are wonderful opportunities to learn from legends in the comfort of your home, and we’ll continue the program throughout 2008 (you can view all previous Webcasts at visualwebcaster.com/musicplayernetwork/storefront). So, call these babies what you will, but they’re here, and, more importantly, they can broadcast a ton of essential knowledge into any brain that wants to sound better and play better.
Welcome to Bass Player's December 2016 Links Page
Bass Player Live! 2016 Photo Recap
Somewhere Over the Rainbow with Bob Curiano (Nouveau) (WEB EXCLUSIVE)
Pro Sound Effects Releases Tokyo Ambisonics Library
Kaltman Creations Introduces Tablet RF Analyzer
Depeche Mode Announce 2017 Global Spirit Tour
Mark Gray Synth Solo
Output Announces New Exhale Expansion - Indie Vocals
Native Instruments Introduces Symphony Essentials
How Charlie Christian Defined the Electric Guitar and the Guitar Hero Myth
Is Taylor Swift the New Eddie Van Halen?
Paul Gilbert: â€œWhy My String Gauges Are Changing All the Timeâ€
Crippled Black Phoenix Premiere New Album, 'Bronze'
Megadeth's Dave Mustaine Announces Special 'Thrashing Through the Snow' Holiday Acoustic Performance
Animals As Leaders' Tosin Abasi Shows Off His New Ibanez Prototype Guitar
Rossington Premiere New Song and Video, "Take It On Faith"
The 10 Most Important Electric Guitars
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