San Francisco-based music producer, Count (a.k.a. Mikael Eldridge) has produced and remixed artists such as Radiohead, the Rolling Stones, Frank Sinatra, DJ Shadow, New Order, No Doubt, Galatic, Zoe Keating, Tycho, and Trombone Shorty. For the past two years, he has put his music career on hold in order to make the documentary Unsound, which reveals the dramatic collapse of the music industry and the unintended consequences the Internet is having on creators of all kinds. Featuring noteworthy musicians, filmmakers, journalists, and beyond, Unsound explores the struggles creators are having in an age where everything is free.
Unsound follows 5 artists: Zoe Keating, Jurassic 5, David Lowery (Cracker/Camper Van Beethoven), Tycho, and Rhett Miller, navigating their way through an industry which in many ways has collapsed, but in other ways offers exciting new possibilities. The film juxtaposes these artists' personal stories with commentary from industry experts, writers, filmmakers, photographers, journalists, and entrepreneurs. Going far beyond the issue of downloading, the film debunks myths, explores new possibilities, and takes a deeper look at one of the most misunderstood issues of our time and the impact it is having on creators.
“The internet revolution has impacted creators in many positive ways, and this is the story everyone already knows," says Count. "What is more interesting to me is what most people don’t know. It’s heartbreaking if your favorite independent band is not able to continue making records, but it’s downright scary if journalists are unable to fund their research on important issues. We are all in the same boat—we are now all content creators. The Internet doesn't distinguish between an album, a movie, or the work of an author or journalist."